How to Write a Bestseller and Feel Good While Doing It

Focus on what you want in your life, not on what you don't want.

Focus on what you want in your life, not on what you don’t want.

Act as if it has already happened. Focus only on the end result. For example, “I have written and published the first in a series of island-based mysteries, and I feel (insert emotion here, such as elated, powerful, satisfied, ‘on my way’). Repeat this practice often, feel imbued by its exhilaration, surf the blue-green waves of happiness and send any dark-eyed doubts packing.

Be not bashful – gleefully share the news with your loved ones and tell everyone you know of what you have begun to create.

Thoughts become things. Visualize the book gracing your mother’s proud coffee table, seeing its YouTube trailer go viral, or pitching the debut novel everyone is talking about on your favorite talk show.

As the saying goes, “It is not enough to stare up the ladder, one must take the first step,” so map out a game plan of action steps to bring your goal(s) to fruition and do them. Carry a symbolic reminder such as a crystal in your purse or wallet, tape notes on your bathroom mirror or photos of what will be, and BELIEVE it can happen.

You create your own universe as you go along.~Winston Churchill

How to Jump Start your Writing

If we were to modify a popular expression, we could say, She who hesitates gets no writing done.  Natalie Goldberg exhorts writers to “burn through their first thoughts, coming to a place where you are writing what your mind sees and feels, not what it thinks it should see and feel.”

If the act of starting to write is hard for you, begin with I remember and keep going. If you get stuck, repeat the phrase and move forward again.

Keep your hands moving. Don’t re-read the line you have just written or try to wrangle control of what you are saying. Don’t revise as you are writing. There will be plenty of time for that later.

Don’t edit, censor or cross-out.

Don’t correct typos, punctuation or grammar. That too can happen later AFTER your first thoughts are on paper.

Don’t think or try to be logical. If the naked and the scary and horrible emerge, invite them in for a cup of tea and take down their stories.

Now…that your first draft is down on paper, literally or digitally, let me know how it went, and share your tips and tools for plowing forward.

Thanks for visiting and come back often.

R. R. Harris, author of Double Take, a romantic mystery-thriller set on the Big Island of Hawaii and soon to be available on Amazon.

Always Walking Toward the Setting Sun

One of many fine original photos that will appear in Double Take

One of many fine original photos that will appear in Double Take

One of my favorite bloggers wrote that Adventure = Risk plus Purpose, and suggests as many have, that if something scares the beejesus out of us, then “it” is something we should probably be doing. That leads me to wonder, is the way we live our lives mirrored in our style(s) of writing, or never the twain shall meet, or sometimes yes, sometimes, no? Do we crawl snake-belly up under the barbed-wire fences hemming in the confines, and thus the safety of our minds, or do we do the Star Trek thing and go beyond to worlds we have never explored, visited or perhaps even imagined? Is the sky the limit, or are there no limits to the Universe? Do we feel more secure beginning our writing journey with an outline of our story, however sketchily drawn – an end in sight, or do we rely on our characters, fictional or real, to guide us where they want to take the reader. Or is that all literary hogwash and do writers write what and how they want to write, and do they alone deserve the credit for astonishing some readers, disappointing some others and wrestling with the unrest that visits like Scrooge’s ghosts in the thick of night, creaking the boards and causing the author to wonder what if, should I or maybe even, I don’t give a damn if they like it – my writing is my therapy and if it is published, that’s just frosting on the cake? Please weigh in with your comments and visit again soon. R.R. Harris author of Double Take, soon to be published on Amazon

BEYOND A REASONABLE DOUBT: What is Your Fodder for Writing?

Double Take, a mystery thriller set on the Big Island of Hawaii is loosely defined by a love triangle that devolves wickedly into a red-hot flow of despair, frustration and anger.

Double Take, a mystery thriller set on the Big Island of Hawaii is loosely defined by a love triangle that devolves wickedly into a red-hot flow of despair, frustration and anger.

CSI, Law & Order, Criminal Minds and NCIS are all shows that have thrilled, enraptured and captivated audiences and garnered ratings and the all-important advertising dollars, but as a budding writer of thrillers, I don’t watch them. Am I making a mistake? Could they provide me with who-dunits and how-dunits and the all-important why-doits?

I just served as a criminal trial juror on a case in U.S. District Court that was 2 ½ years in the making. Not a capital murder case, there were no bullet-riddled bodies growing fish at the bottom of the bay, no double-crossed drug deals, no vengeful ex-lovers with long memories and arsenic on their breaths and definitely, no smoking guns – only an empty magazine for an elusive automatic weapon that was never recovered.

Instead, even in a short, four-day trial, there were reams of transcribed phone conversations, dozens of photos of suspicious individuals at crime scenes, a hard-working, flat-footed waitress with a floor safe bulging with $171K in tip money, exhibits of boxes, briefcases and bags in the hundreds, some damning, some almost peevish in nature. The only knife in the case was an all-pink one (I am not making this up) brought in by a well-meaning juror to cut the red velvet cake that she baked to share with the jury members and court staff.

In short, it was not a front page case, especially since during this trial, a nationally notorious, fugitive ex-policeman was holed up cross-country in a mountain lodge, perhaps with hostages and seemingly bent on suicide by cop. So, no bleached-blonde reporters in dangerously high heels lurked outside our hulking courthouse, no helicopters buzzed insistently overhead or satellite trucks dotted the manicured lawn like mushrooms after a rainy spell. Inside Courtroom #6, a usually smirking defendant twirled his caterpillar of a moustache and pulled up his mismatched socks, the harried public defender’s neckties were more convincing than his arguments, the spit-n-polished prosecutor suffered not even the tiniest detail out of place, and a note-jotting jury hoped their kids made it home from school and that their forgetful spouses remembered Valentine’s Day.

Food for fodder? Write and tell me what sparks your mystery-writing juices? What are your ideas for getting ideas?

Thanks for stopping by.

R. R. Harris

Author of Double Take

Bad Covers = Bad Sales or Why it is very important to Hire a Professional Cover Designer

                                                                                                                                        

LoveSin_SmallLilith's Secret_SMALL

While writing your novel, you are a creator. A wordsmith. An artist. But, as soon as that novel’s finished, you’re about to take the next step in publishing business. Yes, you’re becoming not just an author, but an entrepreneur. You are creating a product that has to contend with literally thousands of other products.

Our guest blogger today is Jeanine Henning, whose extensive professional background includes 15 years experience in cover design, children’s book illustration and publication, comic book publishing and editing, as well as console game design and writing. Her work with editors, authors and artists on many continents has added to her diversity and flexibility as artist and designer. In addition to her Indie Author clients, Henning continues to work closely with traditional publishers on cover and book art.

Recently Jeanine published her 1st Kindle book on Amazon – Nhakira “Chosen” – 4 more books are soon to follow!

Can you, as author, afford for your product – your work of art – to be any less than visible or desirable? No.

What is one of the key selling points of any product? The packaging.

What is a book’s packaging? The cover.

So, what’s the purpose of a cover? Many writers will say: “To get customers to pick up the book, or click on the download button.” This is true. BUT, if the customer is to pick up or click and read the book’s summary, and realize that the cover and story have nothing to do with one another, then back goes book to shelf, or, the next eBook is clicked on. You lose a sale.

Yes, the cover must entice the customer. But the full purpose of a book’s cover is to:

  1. Get the customer to notice the book;
  2. Pick up or click on the book;
  3. Buy the book;
  4. Read the book;
  5. Talk about the book;
  6. Repeat for next customer.

If your name is “Stephen King”, then that book can have a blank cover with his name, and it will sell. But until you reach such status, your name is not yet known, so your book’s title and cover art alone carries the day.

So where do you start? You start by pretending you’re telling someone why they should buy your book. Point out the book’s strengths, its genre, its core, what it’s about and what makes it tick. These elements are your unique selling points, and should be conveyed through your title and cover art. And the ultimate purpose is to precipitate an emotional response from your customer. And the outcome? A sale. This is exactly why a professional designer is needed.

Starting to re-realize the importance of your book’s cover? You should. Because it’s not just about a pretty cover anymore, is it?

A good cover will reinforce the customer’s initial attraction. We also do this by adding blurbs – which will tell the customer; “Yes, you have made a good choice, and this blurb rewards your decision, as the book is THAT good.” Every detail on a cover must be thought out and planned. Even the placement of the title and writer’s name is extremely important. Again, this is exactly why a professional designer is needed.

Look at your current book’s cover. And if you don’t yet have one, then think about book packages that work for you. Are all the elements of the cover presenting accurately, attractively and powerfully the appeal of the book?

So, in designing your product’s package, or, framing your work of art, realize the importance of your book’s cover. You must not just want a pretty cover – your book deserves a professionally designed package that will represent you, your story and product congruently.

And YES, you can get an exclusively designed cover by an industry professional for your book:

 JH ILLUSTRATION & COVER DESIGN offers:

  • Cover design for any genre including mystery & suspense, thrillers, horror, fiction, fantasy, sci-fi, romance, young adult, non-fiction and poetry.
  • Illustration and digital painting for exclusive and one-of-a-kind special covers.
  • Young Adult Fantasy & Fiction cover design and interior art.
  • Children’s book illustration and cover design.
  • Graphic novel cover design.
  • Different file formats and sizes of covers to assist authors with their marketing strategies.

And perhaps most important of all, Henning, still believes in “the personal touch” when working with clients, and creating covers that represent the true story of the book

Visit http://jhillustration.wordpress.com/ to view book cover samples and illustrations.

And for more information on Jeanine’s background, testimonials and main art gallery, visit her site at: http://www.jeaninehenning.com

Connect with Jeanine on Twitter: @JenVinci

Thanks for stopping by. Please consider Indie Author Counsel for your Copy Editing, Manuscript Critiquing and Proofreading needs. We offer professional service with a quick turnaround at reasonable prices!

R. R. Harris, Editor and Author of Mystery Thriller, Double Take

info@IndieAuthorCounsel.com

www.IndieAuthorCounsel.com

CHECKLIST FOR BUILDING YOUR AUTHOR PLATFORM

Q: I’m writing a self-help guide; what marketing activities should I be starting now, before publication?

A: Building your author platform is the first step to find your readers. Here is a checklist of activities from our Free Book Marketing Checklist.

The goal is to create and launch a platform that quickly communicates your genre and entertainment value if you’re writing fiction, and your expertise and credibility if you’re writing non-fiction, such as your self-help guide.

  • Build your bio – Succinctly tell people about you and your work, including credentials, credits and awards. Turn it into a one-pager to use in your book, whenever you pitch your book, in your publicity package, on Amazon Author Central and on your website.
  • Author website – You need a hub, a place to connect with your audience, offer free information and excerpts of your book, and sell your book and other services. If you use a blog-based site, such as WordPress.org, which is easy to set up and use, you don’t need an expensive setup or a webmaster to update your site – you can get going immediately.
  • Author blog – Your blog could be separate or a page of your website. It’s an important place to connect, enlighten, entertain, and capture a following of readers interested in learning more about you, your topic and your books.
  • A signup list – Create a list of future readers by offering a free excerpt of your work, a newsletter, eBook, or video/audio product on your website/blog. This allows you to start building a list of people who are interested in your book or product. Check out Aweber or Mail Chimp to handle your lists, emails, autoresponders, and newsletters.
  • Follow other blogs – Stay up-to-date with the latest information in the industry and to leave comments that establish your platform.
  • Join professional associations – Seek out and join ones related to your topic, target audience or professional goals.
  • Establish your expert status – Teach through workshops, online webinars, podcasts and/or videos, in-person speaking engagements, articles using tips from your book to industry publications and other print and online media sources. This provides you the ability to establish yourself as an expert, and market your book in the author’s information box.

If you’ve started writing, it’s never too early to start building your Author Platform. Download your Free Book Marketing Checklist from Indie Author Counsel.

Happy Writing!

R.R. Harris

www.IndieAuthorCounsel.com

SIX SUPER INGREDIENTS TO PUBLISHING SUCCESS

Into your literary cauldron, throw locally-grown talent (raw, fresh or seasoned in with the right dash of character traits and a generous dollop of opportunity, stir in a finely diced cast of characters or a paste of must-know, how-to. Cook over a carefully tended, dancing flame of desire until it’s “ready” and you’ve got a stew that may be the Brunswick or Irish Stew of books or…

1) TALENT

“Nothing is more common than unsuccessful people with talent.” ~ Calvin Coolidge

 

2) RESPONSIBILITY

“The writer’s only responsibility is to his art.” ~ William Faulkner

 

3) PERSONAL EVOLUTION

“The truly wise know that what is behind them could just as easily be in front of them. What successful people possess in abundance is the ability not only to survive adversity but to be transformed by it.” ~ Jeff Herman

 

4) PLANNING

Once I planned to write a poem entirely about the things in my pocket, but I found it would be too long and the age of epics is past.” ~ G. K. Chesterton

 

5) SHOWING UP

“Many writing books advise writers to figure out their most productive time of the day and to set out to write during that time or times. Experts also say to find the place you are most comfortable when writing and match time and place. Great. It does work for some. Not all.

“I do have a place where I write. It’s my local coffee shop. I write at different times during the day: morning, afternoon, evening. So, I do the conventional writing with time and place matched.

“But. Yes, there’s a ‘But.’ Many of my poems, and a short story recently, have been written in bed at two in the morning. I spring out of bed sometimes to write down an idea, or a rough draft of a poem or story. I keep a notepad with a pen resting on it near my bed. No coffee, no table, no laptop, and very little light.

“Some of the poems I’m most proud of have been written on the subway, in parks, in stairwells, and on my bed. No specific time, no specific place.

“Be flexible. Set your time and place, have no time and place, just write.

Show Up: read, re-read, write, re-write, submit, publish, and do it all over again.”  ~ published by Blackcoffeepoet.com

 

6) PASSION & INNER ALCHEMY

“The fire of one’s art burns all the impurities from the vessel that contains it.” James Lee Burke

 

(Adapted from Jeff Herman’s Guide to Book Publishers, Editors and Literary Agents: http://amzn.to/L1px0G)

 

Happy Writing!
Roger Harris, editor and consultant

www.IndieAuthorCounsel.com

 

 

Building Your Author Platform – Part Two

Of Thee I Sing: A Letter to My Daughters, most recent book by Barack Obama, with Loren Long

An Author Platform is a way to quickly communicate your genre and entertainment value if you’re writing fiction, and your expertise and credibility if you’re writing non-fiction. Here are additional suggestions on how to achieve an “Expert Author” status:

1) Grab a Partner or Two – Find a few friendly authors in your niche or social media circles and reach out to them. Find them by replying to commenters on your blog or those how have opted-in to your menu of scrumptious freebies. You can help each other by reviewing each other’s books, doing guests posts on each other’s blogs, and participating in each other’s promotional activities.

2) Invite Guests Over for Tea – List a series of questions being asked on forums and blogs. Then, entice media pros or top-selling authors to guest blog with their thread focusing on the interests of your list. Ask them to share in advance with their readers where they will be blogging that day. The advice they leave behind will not only set up your blog as a repository of memorable content in the reader’s mind but your work will be introduced to the guest’s following, hopefully luring some of them to join your ranks too.

3) Ask, Don’t Tell – Use a poll to get your readers involved by querying them for an answer to an obstacle you have faced, perhaps even one you have already solved. Publish a summary of their submissions, and include what worked best for you.

4) Wind the Clock – “Host” a contest on a regular basis with a writing prompt specific to your genre. Frame the contest rules with a firm time deadline and give away a prize related to your niche, or a book bag, workout shirt or coffee mug imprinted with the cover of your book. Ask the winner to send you a photo of them with the item and publish it to gain momentum for the next contest.

5) Get a Second Opinion – Use the free tools at www.grader.com to optimize your website, author ranking or SEO. For example, the analysis may conclude that your website/blog needs more content or inbound links or that your Twitter presence is weak.

6) Be a Gatherer, Not a Hunter – Compile a list of resources such as websites, free downloads, social media, publishing or marketing advice and share it. Ask your readers for their reviews and experiences.

7) Save Yourself – Know that building your platform will take time and effort so decide how much of both you are willing and able to expend, then create a schedule and stick to it. Being a successful Indie author is a marathon, so save some energy for Heartbreak Hill and your run to the finish line.

If you’ve started writing, it’s never too early to start building your Author Platform. Download your Free Book Marketing Checklist from Indie Author Counsel.

Happy Writing!

R.R. Harris

www.IndieAuthorCounsel.com